At Alchemy Imageworks, we’re proud to support organizations that create meaningful impact and build stronger communities. One of our recent and ongoing collaborations is with the Indigenous Skilled Trades Alliance (ISTA)—a national organization dedicated to increasing Indigenous representation and leadership in Canada’s skilled trades sector.
This project was more than just a technical build—it was a thoughtful and culturally respectful collaboration. We worked closely with Indigenous Elder Ralph Makokis, whose guidance was instrumental in shaping the website’s content flow, storytelling structure, and the tone of ISTA’s visual identity and marketing materials. His insight helped ensure that the digital presence reflected both the integrity of ISTA’s mission and the values of the communities it serves.
What We Delivered
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Website Design & Development – We created a clean, modern, and accessible WordPress site, purpose-built to highlight ISTA’s programs, partnerships, and opportunities for Indigenous trades professionals.
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Collaborative Content & Flow Strategy – With Elder Ralph Makokis’ input, we designed a content strategy that honors cultural narratives while keeping the user experience intuitive and informative.
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Graphic Design & Marketing Materials – Our team produced branded visual assets and layouts for both digital and print use, ensuring consistency across all outreach.
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Email, Hosting & Domain Setup – We handled professional email configuration, secured domain registration, and established reliable hosting services.
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Ongoing Maintenance & Support – We continue to work with ISTA to provide website updates, technical support, and scalable solutions as their needs evolve.
This project exemplifies our approach at Alchemy Imageworks—creative collaboration, cultural respect, and powerful digital storytelling.
