Social media is often the first place potential customers look when researching a business. Before they call, book, or purchase, they want to see signs of activity, professionalism, and credibility.
A consistent, well-managed social presence reinforces your brand, supports your website, and keeps your business visible between major marketing efforts. It builds familiarity over time — and familiarity builds trust.
Many businesses start with good intentions — posting occasionally, sharing updates, or promoting services when time allows. But without a structured plan, social media quickly becomes inconsistent, reactive, or forgotten altogether.
Irregular posting weakens visibility. Mixed messaging creates confusion. And without a clear strategy, even quality content can fail to deliver meaningful engagement.
For busy business owners and growing teams, managing social media often becomes one more task competing for attention — and it rarely receives the time or focus it deserves.
Effective social media isn’t about posting constantly — it’s about showing up consistently with the right message, the right visuals, and the right strategy.
At Alchemy Imageworks, we manage social media as part of a broader digital system. Our approach is designed to strengthen your brand presence, support your marketing goals, and create steady, professional visibility over time.
Planned posting schedules aligned with your goals and seasonal priorities.
Professionally designed visuals that reinforce brand consistency.
Clear, on-brand copy crafted to inform, engage, and guide your audience.
Strategic tagging to improve reach and discoverability.
Profile refinement, bio updates, and structure improvements.
Reliable posting across agreed-upon platforms.
Regular insights into engagement, growth trends, and content performance.
Monitoring comments and messages to maintain professionalism and responsiveness.
We manage social media platforms based on where your audience is most active and what best supports your business goals. Rather than spreading effort thin across every channel, we focus on the platforms that provide meaningful visibility, engagement, and brand alignment.
Community engagement, business updates, and local visibility.
Visual storytelling, brand reinforcement, and audience connection.
Professional positioning, B2B engagement, and thought leadership.
Real-time updates and industry conversations when relevant.
Short-form content and brand reach for businesses with the right creative fit.
Emerging platform opportunities for forward-looking brands and communities.
Our social media management services are ideal for businesses that want a consistent, professional online presence — without the stress of trying to manage content in the margins of a busy schedule.
Social media represents your brand publicly — every post, caption, and interaction contributes to how your business is perceived. That responsibility deserves more than casual posting or templated content. At Alchemy Imageworks, we approach social media as part of a larger digital strategy. Our background in branding, web development, design, and SEO allows us to create content that aligns with your overall business goals — not just your posting schedule.
Social media growth is a long-term effort built on consistency, clarity, and audience trust. While some posts may perform better than others, meaningful engagement and visibility develop gradually over time.
Our focus is not on chasing viral moments — it’s on building a reliable, professional presence that supports your brand and reinforces your credibility.
You can expect:
If you’re ready for consistent, professionally managed social media aligned with your brand and business goals, we’d be glad to discuss the right approach for you.
A creative digital studio blending strategy, design, and technology to turn ideas into impact.
Michael Ottenbreit is the Executive Operations & Marketing Coordinator at Alchemy Imageworks, bringing a strong foundation in project management, process improvement, and operational leadership to the team. A certified Project Management Professional (PMP) and Lean Six Sigma Black Belt, Michael specializes in building the systems and structure that keep creative and technical work moving smoothly from first contact to final delivery.
His background spans project coordination, continuous improvement, marketing, and client communication, with director-level experience leading operational initiatives and driving measurable results. At Alchemy Imageworks, Michael oversees client outreach and marketing coordination, manages social media strategy and content across the company’s brands, and supports the day-to-day operations that allow the studio to scale without losing its hands-on, relationship-first approach.
Michael is the connective tissue between strategy and execution — coordinating schedules, tracking deliverables, refining workflows, and making sure nothing falls through the cracks. He pairs the discipline of a Lean and PMP framework with a roll-up-the-sleeves attitude, equally comfortable mapping out a process improvement or drafting the next client touchpoint.
A committed lifelong learner, Michael holds a Supply Management Training Diploma from the University of Alberta on behalf of Supply Chain Canada, and continues to expand his expertise across operations, marketing, and emerging technology.
At Alchemy Imageworks, Michael’s mission is to bring clarity, consistency, and momentum to everything the team builds — helping clients get the attentive, well-coordinated experience that sets Alchemy apart, and helping the business grow on a foundation of strong systems and reliable follow-through.
Alejandro “Grenias” Aguirre is an Art Director and Lead Animator specializing in 3D visualization, animation, and creative production. At Alchemy Imageworks, he helps transform ideas into polished visual experiences through cinematic motion, detailed 3D assets, and production-ready creative direction.
His work bridges artistry and technical execution, bringing depth, movement, and atmosphere to projects that need more than static visuals. From concept development and visual storytelling to animation, modeling, and final presentation, Alejandro helps shape immersive content that supports brand identity, marketing campaigns, product visualization, and digital experiences.
With a strong eye for composition, timing, and visual impact, Alejandro plays a key role in Alchemy’s animation and creative media work — helping clients communicate complex ideas through visuals that feel clear, memorable, and professionally crafted.
Frank Priego is a Web Developer and Front-End & Performance Specialist focused on building fast, polished, and reliable digital experiences. At Alchemy Imageworks, he helps turn creative concepts into responsive, production-ready websites that look sharp, load efficiently, and work smoothly across devices.
His work blends front-end development, WordPress expertise, custom CSS, JavaScript, animation, and performance optimization. From clean page builds and interactive sections to technical fixes, responsive layouts, and SEO-friendly structure, Frank focuses on the details that make a website feel professional, stable, and easy to use.
With a strong eye for design execution and user experience, Frank plays a key role in bringing Alchemy’s web projects to life — making sure each site is not only visually aligned with the brand, but also fast, functional, accessible, and built to support real business goals.
Shawn McGinnis is a highly skilled developer known for solving complex problems and building efficient technical solutions. As a custom coding specialist, he works across both front-end and back-end development, creating websites that combine strong functionality with refined user experience.
Shawn believes that success in business comes from positive interactions. Whether users are navigating a website or employees are working with internal systems, he focuses on ensuring every experience is intuitive and effective.
Throughout his career, Shawn has worked across multiple industries including broadcast media, journalism, marketing, and digital production. His background includes experience with radio broadcasting, client onboarding, process development, and service deployment.
His diverse experience and ability to identify efficient solutions make him a core member of the Alchemy Imageworks team, helping ensure projects are delivered smoothly and successfully.
Shawn summarizes his approach simply:
“I’m a fixer. If there’s a problem, I want to fix it.”
Roland Baranowski is an experienced Enterprise Architect, Project Manager, and Application Developer with over 16 years of experience designing and developing business web applications and distributed systems using the .NET platform.
A Microsoft Certified Solution Developer, Roland holds a Master of Science in Computer Science (Software Engineering) from the Warsaw University of Technology. His strong technical foundation allows him to design robust, scalable systems that support modern digital solutions.
At Alchemy Imageworks, Roland leads application and website development initiatives, ensuring projects deliver both technical excellence and strong user experiences. His strategic approach and technical expertise make him a key contributor to the company’s development capabilities.
Roland also serves as the Chief Technology Officer and Lead Developer for Alchemy Interactive, where he applies his passion for software engineering and gaming to the development of video games. One of his projects includes SAK’D, a metroidvania-style puzzle platformer centered around a character brought to life to save the Realm of Dreams.
Outside of work, Roland enjoys martial arts training and spending time with his two children and his Husky.
Brittany Eros has been an integral part of Alchemy Imageworks for over five years, bringing exceptional expertise and dedication to her role as Chief Financial Officer and Technician. With a sharp eye for detail and a strong commitment to excellence, Brittany helps ensure the financial and operational aspects of the business run smoothly and efficiently.
Her financial management expertise is complemented by deep technical knowledge in computer repair, maintenance, networking, and information technology. This combination allows her to diagnose and resolve complex technical issues quickly and effectively, making her an invaluable resource to both the team and clients.
In addition to her role at Alchemy Imageworks, Brittany owns and operates Alchemy I.T., a sister company focused on computer repair, networking, and business IT support. Through this work, she provides tailored technical solutions for businesses and individuals.
Beyond technology and finance, Brittany is also an accomplished artist and experienced social media strategist. She develops engaging digital campaigns that connect with audiences and support measurable marketing results.
Outside of work, Brittany actively supports animal welfare as a foster and rescuer with Pets in Need Alberta. She enjoys sculpting, drawing, writing, gaming, reading, and exploring films and anime.
Kelly Eros is the founder and creative force behind Alchemy Imageworks, bringing more than three decades of experience across graphic design, web development, digital media, and technology. With a career spanning both creative and technical disciplines, Kelly specializes in building integrated digital solutions that combine strong visual storytelling with reliable technical foundations.
His expertise includes web development, branding, visual design, marketing strategy, and digital media production. Kelly works closely with businesses to translate complex ideas into clear, engaging digital experiences that strengthen brand identity and support long-term growth.
A lifelong learner and multidisciplinary creator, Kelly has extensive experience with the Adobe Creative Suite, web technologies, 3D visualization, and digital storytelling. His work bridges creative direction and technical implementation, allowing projects to move from concept to execution with precision and clarity.
Beyond his professional work, Kelly is deeply engaged in the local community. He has served on the Board of Trustees for the Stony Plain Public Library and regularly participates in community initiatives and events.
At Alchemy Imageworks, Kelly’s mission is simple: combine strategy, creativity, and technology to build digital systems that help businesses communicate clearly, grow sustainably, and stand out in competitive markets.
SunsetPoint.ca is a premium real estate development website crafted to showcase lakeside luxury with clarity, elegance, and conversion-focused strategy.
Our objective was to create a refined digital experience that reflects the quality of the development while guiding visitors toward inquiry and investment.
The result is a clean, sophisticated platform that positions Sunset Point as an exclusive opportunity while making it easy for serious buyers to take action.
This project demonstrates our ability to combine design, marketing psychology, and performance-driven development into one cohesive digital experience.
